CLIENT Rockpool Dining Group
SCOPE Brand identity, campaign, copywriting, marketing collateral, venue design, menus, website design, packaging design
A new concept was launched to the casual-dining space as a younger, fresher more fun sibling to reputable Italian restaurant Fratelli Fresh. The idea of Fratelli Famous was formed around pop-culture & celebrity to draw in a younger demographic. The branding was simple, loud and very energetic.